Promises SEO Companies Can’t Keep – Part III

This is the third and final blog article in our “Promises SEO Companies Can’t Keep”  series highlighting some of the more common promises SEO companies make that should be WARNING SIGNS you are about to be or currently are getting Ripped-Off!  This time we are... read more

Promises SEO Companies Can’t Keep – Part II

This is the second blog article in a series of articles, “Promises SEO Companies Can’t Keep” that highlights some of the more common promises SEO companies are making that should be WARNING SIGNS you are about to be or currently are getting Ripped-Off!  This... read more

Promises SEO Companies Can’t Keep – Part I

Every practice wants their website to be positioned at the top of the page when patients search for key search terms like LASIK, Cataracts, and Glaucoma. But getting your website to the top of the page can be very difficult, especially when you are in a competitive... read more

You Want How Much for WHAT???

How many times have you gone over cataract pricing options with a patient and they ask, “Now explain the differences in your options to me one more time?” Ugh! Having a clear, easy to understand price sheet will not only save you time and frustration, it will... read more

PEC’s Take on Website Trends in 2015

It’s no secret that when it comes to website design and what’s best for search engine ranking, the rules seem to change from year to year. What “worked” so well previously now is taboo, and seemingly forgotten aspects of your site can come back to haunt you. Because... read more

iPads™ That Talk – Not Walk!

Our Sight Selector™ iPad™ customers are always asking me for ideas about ways to utilize them to educate patients in their reception rooms. The very thing we love most about iPads, their extreme portability, can make this a challenge. Sometimes things of value like... read more

Laser Cataract Surgery Brochure and Then Some…

On the last day of the AAO 2014 meeting in Chicago, Dr. Jay Bansal was flying by our booth, when I hailed him over and stuck samples of our custom premium and deluxe laser cataract surgery brochures in his hand. He said he was about to produce one on his own but asked... read more